On the economy:
This post serves only to educate others who might not be sure how the prices of CE and CR relate to each other in an economic context. It also serves to educate those who think they know what is happening but do not. I will insert my own opinions on the issue but the crux of this post is to tell facts. What you think OOO should do is up to you. What OOO does, of course, is completely up to their own discretion.
TL;DR: More crown bad, less crown good.
Contents:
Demand and Supply
Player’s POV
OOO’s POV
Why more crowns are a terrible thing
The current situation
My own take on the matter
Demand and supply:
‘Demand and supply’ is the governing concept of all contemporary forms of economics. Simply put, a demand for something arises when people have the willingness and ability to buy something. In this case, it will obviously be CE.
CE prices will increase when there is an increase in demand, or a decrease in supply of it. This can be attributed to many factors:
Demand increase factors:
1. Increase in number of new players. They will want to advance in the game and make better gear which requires CE.
2. Players have more crowns. This allows them to have the ability to buy more CE. Recall that demand is intrinsically related to the ability to buy something. If a player has not enough crowns but wishes to buy CE, there is no demand.
Supply decrease factors:
1. Nobody is buying CE. This is where CE promotions come in, in order to instigate a bunch of people to buy CE to increase the supply to bring down CE prices.
Note that CE is constantly being consumed by crafting, CE revives and assorted other CE sinks. When the supply of CE decreases and there is no CE entering the market it becomes a precious good. This is essentially identical to why oil prices have been increasing; oil supply decreasing, demand for oil is still high.
Also note that everything here applies vice versa, i.e. an increase in supply of CE will cause CE prices to go down and etc etc.
The Player’s point of view
I have not spent money on this game other than the DLC, which I think is not particularly worth it but that’s beside the point. I am fully 5* and am considered somewhat an experienced player, and I see it as perfectly possible to reach full 5* without spending any money at all.
Increased CE prices
For the newcomer who does not wish to spend a single cent on this game, high CE prices are a huge turnoff to continue playing at all, as it means crown grinding to even get the first 3* item.
For the regular who is working towards a full 5* set, increased CE prices might be what causes him to quit the game totally, as it is so much harder to get 700 CE to make that item.
For the veteran who has benefited much from farming the pre-patch FSC, and is rolling in millions of crowns, nothing much has really changed. Calls for more endgame content are rampant in the suggestion forum.
OOO’s point of view
My assumption:
Majority of OOO’s income comes from the millions of players who buy small amounts of CE than a select few people who spend hundreds of dollars on this game.
It makes no difference whether you are a loyal supporter of the game or not. To the company, you are just a statistic and a source of income. They have no obligation to listen to you.
So why does OOO want to keep CE prices low?
Truth is, I have no idea either. If they wanted to, they could make Punch cost CE instead of CR and then CE prices would be 20k CR the next day. A few die-hard OOO supporters would still buy CE.
If I had to guess, I would say that a stable economy is one of the key features that draw players to a game. I quit Maplestory about a year ago due to the terrible economy and the fact that Nexon screws its playerbase over on a regular basis. Those who have never played Maplestory before, count your blessings. I was a billionaire in that game and I was considered poor. I feel that OOO’s support service is way better than Nexon’s and is hardly full of beggars, cheaters, and hackers.
By keeping the CE prices low and the economy stable, this brings about interest in the game and attracts more gamers who are potential CE buyers. In addition, by showing friendliness and care to F2P players will also (potentially) make them spread the game to their friends, again attracting more potential CE buyers. After all, OOO loses nothing in the process.
Hence, OOO releases occasional CE promos to incite more people to buy CE and bring down CE prices.
Why is it better for OOO to use CE promos as opposed to crownsinks?
When OOO deploys a crownsink, it becomes a crown supply reduction, leading to a decrease in demand for CE. Remember again that when people have less crowns, their ability to buy CE is reduced and hence demand falls. While this reduces the price of CE in CR, it does not affect the supply of CE. By adopting a CE promo, causing people to buy more CE, they increase supply and also reduce the price of CE in CR. This serves exactly the same purpose except that it also has the added effect of earning more real life income for OOO.
Why more crowns are a terrible thing
Recently, (okay not so recently) I made a post in the suggestion forums calling for more crownsinks, or to reduce the FSC mission payout (which subsequently happened, yay OOO). What surprised me was the number of people who were yelling in that thread about how reducing the FSC mission payout was “the dumbest idea ever”, even after explaining why it is not so. Since this is a new thread, I should explain it again.
More crowns are not going to solve the economy’s problem.
As explained earlier, when people have more crowns, it allows them to buy more CE. This is true. However when CE sellers realize that more people have more crowns and that they are willing (and able) to buy CE at higher prices, their natural reaction is to sell CE at higher CR prices. Hence, when people made so much off the inflated FSC mission payouts, they will just keep on buying more CE to go down the mission again and again.
This also implies that ONLY those who had access to the FSC mission were benefiting from the increased crown payout. All the noobs who had no access to the FSC mission were experiencing increased CE prices but no increase in the amount of crowns that they were earning.
In order to combat this problem of rising CE prices, OOO has to limit the supply of crowns or increase the amount of CE. This is done in 2 ways.
Crown supply reduction
Crownsinks, like Punch or Lockdown, serve to reduce the number of crowns in the economy so that people spend crowns on this rather than spending crowns simply buying CE.
Additionally, crownsinks are able to goad the richer players who are hoarding CE for personal use to sell their CE for less. The auction house has featured auctions which are often expensive and extremely limited (such as love puppy disguises, dragon wings, leviathan blades etc) . Due to the limited availability of such auctions, desperate CE hoarders are compelled to sell their CE for cheap on the market, resulting in a fall in CE prices. Other events include Nonna’s adoption agency as well.
Reduced payouts from runs serve exactly the same purpose. A reduction of crowns from FSC simply brought CE prices down to pre-bug levels.
CE supply increase
CE promos. In the same way a giant sale at a store attracts hundreds of customers, a CE promo will attract buyers. The most apparent was during the Christmas sale when explorer packs went on sale at ridiculous prices. CE prices dropped to about 6k per 100 CE.
More crowns mean more expensive CE. The only way this can possibly be implemented fairly is if crown payouts were to scale linearly so that all crown payouts increase. However this is also impossible because there are fixed crown prices pegged to recipes and Punch, and would hence reduce the difficulty it takes to progress from 1* to 5*, which, IMO, takes out a lot of fun from the game.
The current situation
CE prices now are higher than they were before. This is expected as few are buying CE due to no offers. The latest cat tail and bunny ear offers are being mitigated by the half elevator costs which people are abusing to farm more FSC which again introduces more crowns into the economy, leading to an increase in demand leading to a rise in CE prices blah blah.
The current offers fail to get players to spend their crowns for purposes other than purchasing CE as they are not attractive enough. The lack of any new, crown-requiring game-enhancing device is allowing crowns to build up while the number of purchases of CE with actual money is still low.
My own take on the issue
Personally, I think the greatest thing OOO could do to boost CE sales and attract new players, and even bring back old players who had quite is extremely simple.
Open the core.
While that isn’t going to happen anytime soon, OOO needs to introduce a crownsink which people prioritize over CE. Punch did a good job there, and is still doing a good job. Guild hall upgrades are coming soon so I assume that would be a good sink too. I just hope it isn’t a CE sink but more of a crownsink that is expensive and yet extremely desirable, along the lines of Nonna’s adoption agency. However, something that has actual utility that can only be purchased using crowns will serve this purpose as well.
EDIT:
Thank you all for your kind words of encouragement, it is very much appreciated :)
However due to exams I don't think I will be updating this often/at all so others are free to copy and paste it into their own threads if they would like to continue postulating how CE prices increase or what not.
I agree with everything other than the opening the core part, that would be hard to do without ending the story. If you want a crown sink, Guild hall upgrades will handle most of that, and Nonna will return at some point, helping with that too.