I play a game called Puzzle and Dragons and it gets content updates regularly, seven years after release, with a large player base, and enough money made to fund artists, voice actors, quality of life updates, all of that.
It does this by selling the content that people want for money.
But this isn't fair, you are probably thinking. The mixmaster was a disaster, because it locks F2Pers out of the game and no one gets to experience content and... Well GungHo, the Puzzle and Dragons developers, have a good solution to this, too.
They give out a taste of the new content regularly. A big taste.
First you get a lot of resources over time. Imagine if we got free energy every day. Not mist energy, just flat out say, 200 free energy that can stack over time. Then imagine if we could buy prize boxes off the depot for 1,000 energy each. That's their model. Every 5 days you earn a free chance to get a new monster- the equivalent of a new weapon in Spiral Knights. Not all weapons are created equally. You have about a large chance at getting something mediocre and a relatively small chance at getting one of the better units. We too love gambling so I don't see a problem.
Second, there are a LOT of bundles and one time deals. Would you buy 20K ce for 10 dollars? 100K + some rarities for 65 dollars? Well their sales spiked drastically when they came out with these deals recently. There are also exciting monthly deals to promote the game. If you logged into P&D last November you got 100 free stones, which was the same as getting about 50K ce. And yet. Well. It worked. Sales spiked, and all the F2Pers got a ton of nice stuff. Free stuff being given out = more sales. Fascinating.
Thirdilly, they don't just put everything behind the semi-permeable paywall. They put out new levels and farmable stuff too! And the farmable stuff is hard to get, but fair. If I want something I can use my resources to get it within one event, and there is some RNG but the rates are relatively kind. Typically, there are a couple good monsters that drop and are needed in large quantities to complete a new unit, and after a few days of grinding I am able to attain and max out the thing.
Fourthully they do eventually give out the old harder to get units at easier rates. Everything is brought back. There is no unspoken rule that everything that comes out is only there once and you will never see it again, because you almost certainly will see it again. Not only that, but units that were once the big token item are often given away as prizes in massive quantities. Imagine if you got a prize for earning dauntless delver on every arcade gate that comes out.
So if you want content, get them to sell it to you and then buy it off of them.
The common opinion is that content must be separate from prize boxes and not paywalled at all, as some kind of freebie. This doesn't give the developers any kind of incentive to create it, and creates a culture where all they create are costume items.
We need to change our opinion of the developers and be more understanding to their plight.
The developers need to find a way to sell content, so that they don't have to work other jobs and can create content.
Please discuss and consider this.
People dont mind paying extravagant sums for very rare items
but then at the same time it is a good idea to let everyone else have some fun in RNG as well, without expending real life money