Might be a silly question but don't see an explanation for this, and going by guides the price isn't changing for them. What am I talking about? For example it advertises Elevator Pass for $5.95, however when you go to purchase it it's suddenly $7.14, Starter Pack advertised at $19.95 yet costs $23.94
If you are outside of the U.S. prices may scale to the currency or you could be using something which wants to make a few bucks off the transaction.