Because if I understand it right, what nick wanted was to let one player pay real money for OCH then "gift" it to his friends. Not direct purchases with energy. Just like in steam.
What I dont know is that if they cant achieve such ideas, they should do it like the asians.
Because of the excuse of our Spiral Knights being on Steam and the one ran by the asians not on Steam. But really don't take what I say because I don't understand why Spiral Knights can't sell their own things however they want since some games featured on Steam are also sold on PS3/Xbox 360/Wii etc etc.
Maybe its the whole "free to play" thing and Steam wants to actually make some money if they have to feature this game on their site and program.