This is a mall run by Kirigaya Kazuto (huehuehue :3).
What this game is about is that you open a shop in the mall for example:
Rocktown, which sells rocks.
The next person to comment will criticize/compliment the product that is sold there, like:
These rocks are lame.
Then they will give the name of the shop they opened, like:
Rocktown 2, which sells better rocks than Rocktown.
I'll start:
PokeKingdom, which sells Pokemon plushies.
They forgot to sell cupcake pokemon
Cupcake Haven, which sells cupcakes